Once, a long time ago, and I don’t know where I wrote this suggestion, I envisioned a new line of Apple commercials featuring Steve Jobs. Since he’s such a master salesman, you’d think he’d do well in that setting.
He wouldn’t be the first corporate executive to become the star of an ad campaign either. Years [...]

A long time ago, someone said that the more things change, the more they stay the same. Despite the incredible market share gains Apple has made with Mac sales around the world, people still denigrate the platform is irrelevant, and doomed to failure.
Sure, we don’t hear the “Apple is dead” claims so much anymore. It’s [...]