You’d think a company that owns more than 90% of its primary market would understand how to sell its products and services. After all, isn’t that how they made it to the top?
Well, it appears Microsoft hasn’t found the going terribly easy when it comes to convincing individuals and companies that Windows Vista is impressive [...]

Since I posted my observations about that boring vignette that passes for a Microsoft commercial, featuring Bill Gates and Jerry Seinfeld, some of you have responded with your own comments. Most, I think, agreed with me that it was a yawner that seriously failed to deliver on its promise, which was to get you to [...]

So Mrs. Steinberg comes to me the other day and starts talking about a new ad campaign featuring Bill Gates and Jerry Seinfeld. “What was supposed to be about?” she wondered. The puzzled expression on her face was obvious from across the room.
Now Barbara doesn’t ordinarily talk about such matters. To her, they are strictly [...]