In show business, you often hear the phrase “overnight sensation” when someone suddenly becomes famous. But the truth is quite often left unsaid, that the person in question actually struggled as a virtual unknown for years before finding the brass ring.
Now you can’t say Apple took terribly long to become a major player in the [...]

The phrase “don’t bother me with facts” is quite apt when it comes to marketing. Those who are most adept at the profession know just how to deliver a mixture of facts and illusion to entice you to buy their products or services.
Certainly, I think few of you would disagree that Windows became the best [...]

On quite a number of occasions, Steve Jobs has said that Apple listens to its customers. In fact, he’s mentioned some examples when it comes to new product features and changes. Surely, when he made some unbelievably flippant remarks about last year’s major price cut to the iPhone, that it was the price early adopters [...]