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» Currently browsing posts tagged with: Time Magazine

Newsletter #393 Preview: Attention Mac Users: Microsoft Makes Good Stuff Too!

June 10th, 2007

In part, it’s just politics in play, but the eternal rivalry between Mac and PC users sometimes gets just a little too extreme. I mean, in a world where Bill Gates and Steve Jobs can get along, you’d expect that Microsoft and Apple will, at times, play nicely together too. Indeed, Time magazine refers to [...]


Apple and the Press Revisited

April 29th, 2006

One thing is certain and that is that Apple maintains tight-fisted control over information about the company. When it comes to new products, the entire marketing process from press release, to contacts with media and ads, is carefully orchestrated. And the results have usually been highly successful. Product announcements that would be routine at other [...]


Do Computer Magazines Have a Future?

November 19th, 2005

Let me put all my cards on the table. I have written for several of these magazines, including the major Mac newsstand publications. My friends include a number of the writers and editors of those publications. Many are regulars on my radio show, The Tech Night Owl LIVE, so you can be assured I really [...]