Once, a long time ago, and I don’t know where I wrote this suggestion, I envisioned a new line of Apple commercials featuring Steve Jobs. Since he’s such a master salesman, you’d think he’d do well in that setting.
He wouldn’t be the first corporate executive to become the star of an ad campaign either. Years [...]

Depending on your point of view about a situation, you can either kick someone when they’re down, or support them and give them a reasonable amount of time to recover. Since Apple Inc. is at the top of the world these days, you can bet that any problems they encounter will be amplified. After all, whatever [...]

Years ago, a famous old-time comedian said, “Everybody wants to get into the act!” Well, you’d have to add a strong New York accent and his trademark gravely voice to get the picture, but the words should be sufficient even if you’re too young to remember that classic phrase.
We’re just a few days away from [...]